Does it advance the mission?

Does it advance the mission?

Because associations are mission-driven, everything you do should be seen through the prism of this question: "Does it advance the mission?"

This applies to everything you do in your database, too.

  • Does the data you're collecting help advance your mission?
  • Does the software you're using allow you to extract and analyze data to help advance your mission?
  • Do your programs and services advance your mission?

Because if the answer is "no" then you need to ask yourself why you're doing it.

Wes's Wednesday Wisdom Archives

Opting out and communication preferences

September 4, 2024

Opting out and communication preferences Last week’s newsletter discussed the need for associations to collect mobile […]

Are you collecting mobile phone numbers? You should be.

August 28, 2024

Are you collecting mobile phone numbers? You should be. Are you collecting (and using) the […]

Spend less time on data management and more on higher value activities

August 21, 2024

Spend less time on data management and more on higher value activities Data management is very […]

Change anything you want, except your name!

August 7, 2024

Change anything you want, except your name! This is an oldy but a goody, but […]

If you don’t trust your vendor…

July 24, 2024

If you don’t trust your vendor… When I start an AMS selection project with a […]

Your RFP should go to no more than five vendors!

July 17, 2024

Your RFP should go to no more than five vendors! As a rule, when I […]

Be concise!

July 10, 2024

Be concise! I started a monthly newsletter almost 25 years ago (which I recently discontinued). […]

A great example of a data integrity report!

June 26, 2024

A great example of a data integrity report! A couple months back I discussed the […]

“If you keep doin’ what you’re doin’, you’ll keep gettin’ what you’re gettin’.”

June 5, 2024

“If you keep doin’ what you’re doin’, you’ll keep gettin’ what you’re gettin’.” I saw […]

Rather than adding something new, try subtracting

May 29, 2024

Rather than adding something new, try subtracting I read recently that sociological research suggests, when presented […]

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