Comments on: The fallacy of "sunk cost" https://effectivedatabase.com/the-fallacy-of-sunk-cost/ Making data management a revenue generator Tue, 28 Apr 2020 19:42:11 +0000 hourly 1 By: Wes Trochlil https://effectivedatabase.com/the-fallacy-of-sunk-cost/#comment-1389 Sun, 07 Aug 2016 04:08:07 +0000 http://effectivedatabase.com/?p=7385#comment-1389 In reply to Dave MacSwain.

Great point, Dave. Thanks for sharing.

]]> By: Dave MacSwain https://effectivedatabase.com/the-fallacy-of-sunk-cost/#comment-1388 Fri, 05 Aug 2016 13:52:18 +0000 http://effectivedatabase.com/?p=7385#comment-1388 Excellent point, Wes……you should include the corollary:

“Why throw good money after bad?”

As far as change-out timing for a replacement system, many clients use the timing of a version upgrade as the “off ramp” for switching AMS platforms.

]]>