Comments on: Vendors: PLEASE stop saying "only" or "first of its kind" https://effectivedatabase.com/vendors-please-stop-saying-only-or-first-of-its-kind/ Making data management a revenue generator Tue, 28 Apr 2020 19:42:11 +0000 hourly 1 By: Wes Trochlil https://effectivedatabase.com/vendors-please-stop-saying-only-or-first-of-its-kind/#comment-1385 Sun, 03 Apr 2016 17:20:55 +0000 http://effectivedatabase.com/?p=7343#comment-1385 Totally agree, Dave!

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By: Dave MacSwain https://effectivedatabase.com/vendors-please-stop-saying-only-or-first-of-its-kind/#comment-1384 Sun, 03 Apr 2016 16:30:26 +0000 http://effectivedatabase.com/?p=7343#comment-1384 Good points, Wes. I would add “The world’s leading provider of….” to your list of bad marketing.

But,if you notice, this phrase is used all of the time.

It’s Marketing malpractice, IMHO.

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