https://effectivedatabase.com/zappos-and-facebook/ Making data management a revenue generator Tue, 28 Apr 2020 19:43:23 +0000 hourly 1 https://effectivedatabase.com/zappos-and-facebook/#comment-941 Wed, 03 Sep 2008 12:46:59 +0000 http://effectivedatabase.com/2008/09/02/zappos-and-facebook/#comment-941 Kevin, I don’t find this as offensive as you seem to. After all, as good marketers, we ask for feedback all the time, including testimonials. And as a marketer, I’m not shy about making suggestions to my clients (or my members, when I was a membership director) about what they might say about me. As long as the sentiment is honest and I’ve received the person’s permission to quote them, I see nothing wrong with “prodding” them on a bit.

]]> https://effectivedatabase.com/zappos-and-facebook/#comment-940 Wed, 03 Sep 2008 03:28:08 +0000 http://effectivedatabase.com/2008/09/02/zappos-and-facebook/#comment-940 Hmm … I have to admit I don’t care about your shoes, and if I were on Facebook (which I’m not) I would now distrust everything anyone says about Zappos.

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